A design brief is a tool that helps you communicate a project to your design team. A design brief can come out of a product brief or a creative brief and focuses more so on the user experience and feel of the product or project.
In this tutorial, you will learn how to:
- Develop a comprehensive design brief
- Provide clear guidance to your design team
- Ensure design decisions align with campaign goals
For this tutorial, we’ll use a product design process as the example. You can swap this in for other types of design like advertising visuals and sales enablement assets.
Step 1: Understand project objectives
To start, it's crucial to have a clear understanding of what the project aims to achieve. For this tutorial, we’re going to add an audiobook feature to our music and podcast app.
Prompt ChatGPT: