About this event
In this session, Barbara Jovanovic, co-founder of Startup Cookie and creator of the Potentially Creative newsletter, joins us to take a deep-dive into how she uses AI for content. Barbara's mastered the art of efficient content creation and runs a successful marketing agency single-handedly.
This event will cover:
- How to leverage ChatGPT for content repurposing across multiple platforms
- Effective workflows for transforming one piece of content into various formats
- Proven prompts that streamline content creation for social media, email, and blogs
You'll leave with practical strategies for using AI to maximize your content's reach and impact while minimizing your workload. Work smarter, not harder.
Sign up below to catch this event. Recordings will be emailed to all those registered.
When
Recording
Resources
🎙️ Introduction and Background (00:00 - 03:24)
- Meeting is being recorded
- Ben will interject with questions from chat
- Barbara is co-founder of Startup Cookie, a content agency
- Barbara previously worked as head of content for a Y Combinator startup
📝 Content Creation Process (03:25 - 15:21)
- Content based on client insights from webinars, founder interviews
- Use of AI tools (ChatGPT, Claude) for content generation
- Importance of starting with unique, insightful topics
- Process: Transcript to social media posts, focusing on engaging content
🔧 Workflow Demonstration (15:23 - 33:33)
- Use of Riverside for recording and transcription
- Demonstration of content creation process using AI tools
- Importance of refining AI-generated content
- Use of voice notes for more detailed prompting
🛠️ Tools and Techniques (35:32 - 46:50)
- Use of Super Whisper for voice-to-text
- Descript for video editing and subtitles
- SEO AI for optimization
- Typefully for client collaboration on content
❓ Q&A Session (46:50 - 51:51)
- Addressing questions about filtering personal opinions from transcripts
- Discussion on repurposing content for different platforms
- Sharing of prompt sheet for various content types
🔄 Automation and Future Plans (52:06 - 59:30)
- Discussion on potential workflow automation tools
- Building custom GPTs for specific workflows
- Exporting Google Docs as Word documents for comment preservation
- Mention of RemoveBG tool for background removal in videos