About this event
Tune into this session to hear from Corey Haines, SaaS marketer and co-founder of product marketing agency Conversion Factory. He'll be sharing how he's perfected the craft of copywriting using ChatGPT, Claude, Notion and more. We may even get a sneak peek at a new tool he's currently developing.
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When
Recording
Resources
Link to everything Corey shared with us in the session: http://conversionfactory.co/bensbites
In this workshop, Corey Haines shares his expertise on using AI for copywriting, detailing his journey from creating Swipefiles to establishing Conversion Factory. He discusses the importance of good copywriting, how to effectively use AI tools, and the process of drafting and refining copy. Corey emphasizes the significance of providing clear instructions to AI to achieve high-quality outputs and shares advanced techniques for enhancing copywriting with AI. The session concludes with a Q&A, where Corey addresses various questions about his methods and tools.
Chapters
00:00 Introduction to AI in Copywriting
09:25 Core Principles of Effective Copywriting
19:23 Utilizing AI for Copywriting: A Practical Approach
29:46 Real-World Application: Rewriting Slack's Homepage
31:30 Crafting Effective Copy with AI
36:01 Editing and Refining AI-Generated Content
42:21 Utilizing Headline Formulas for Impact
46:38 Quantitative Scoring for Copywriting
51:04 Building Efficient Copywriting Processes
55:43 Business Impact of AI in Copywriting