Use AI to add outbound SEO links to blog posts

Learn how to streamline SEO efforts by using AI and Zapier to automatically identify and add outbound links to blog posts.

A good SEO practice when writing articles is to include some outbound links to authoritative websites.

Using AI and Zapier you can turn this from a time-consuming chore into a fully automated process. AI will select anchor phrases from the article and Zapier will search the internet for suitable links and update the post.

In this tutorial you will learn how to:

  • Create an Airtable base and Zapier workflow to manage the process.
  • Use the OpenAI API to find suitable anchor phrases in the post.
  • Use the Brave Search API to find external links for each anchor phrase.
  • Update the post in Airtable.

You’ll need:

  • An OpenAI Platform account and at least $10 of credit. Note: this is separate from their ChatGPT app.

Let’s see how it’s done.

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