Welcome to the fifth tutorial in our How to run your agency with AI course.
If you’ve made it this far, you’ve reached out to targeted leads based on the best-fitting personas from our initial GTM strategy. Hopefully, you’ve gotten some responses showing interest, and even better, Requests For Proposals (RFPs) from these interested buyers.
If so, this lesson will help you take the next step—turning interested leads into closed clients. We’ll take buyer RFPs, quickly break down their requirements, and turn around RFP responses showcasing your agency’s unique value proposition and offerings.
Steps we’ll follow in this tutorial:
- Analyze buyer requirements
- Generate RFP response content
- Design the RFP response document
Tools needed:
Let’s get into it!