Welcome to the fourth tutorial in our Building an AI-powered sales funnel course!
Cold outreach can be challenging when trying to maintain personalization at scale. While many CRM and email platforms restrict sending emails without prior consent, specialized cold outreach services like Reply.io offer a solution. In this tutorial, we'll set up and launch a personalized cold email campaign using the enriched lead data we created with Clay in the previous tutorial.
In this tutorial, you'll learn how to:
- Connect Clay with Reply.io
- Configure custom fields for personalized content
- Create and customize cold email sequences
- Launch and monitor your personalized campaign
You'll need:
- Reply.io account (14-day free trial available)
- Clay.com account with enriched leads
- Your business email domain
Let's get to it.